Our client, a well known construction company operating within the rail industry is seeking to employ a Marketing Manager to be based from either their West or South Yorkshire offices to assist in the development and growth of their company profile.
You will develop and implement a plan using online marketing applications, news platforms and events to increase brand awareness and to help generate new leads.
You will also :
Support our bid team, you will create regular news updates and project case studies to be published on the companies website which can be referenced in tender submissions (maintain a library of project case studies that can be
* Create regular content for multiple social media channels and other online industry news platforms as set out in our marketing plan to promote the company brand in line with our Company Values and help raise the profile of the business.
* Manage all interaction received via external platforms to improve engagement and protect the interests of the business.
* Work with outside suppliers to modify and improve the company website in the interests of increasing interaction with client organisations, attract new staff and provide a positive company image to those affected by our operations.
* Liaise regularly with all our people, particularly the delivery teams, actively chasing potential news stories, project updates, innovations or any relevant material that can generate content for our marketing platforms.
* Promote the generation of photo and video material internally using our own resource. On occasion you will need to engage external specialist providers to produce higher quality photo/video material. You will take a lead ole in the creative side of these productions, managing content, consistency of style and delivery to match our brand values.
candidates will ideally hold a degree in marketing or equivalent and previous successful experience of working in a similar role.
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